DRF 2012
23rd Annual Forum
Boston, MA
August 6 -
8, 2012
Westin Boston Waterfront
Join the over
500 Members
of the DRF
Newsletter
A Word from the Executive Chair
- Details
- Chantal Gaspie, Executive Chair, Direct Response Forum
The start of the New Year is always exciting as we look forward to new possibilities and opportunities. Like most, I set resolutions and goals by looking back at the past year and identifying where the challenges were, where I saw success and where there was room for improvement. ...
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Questions for Your Fellow Merchants?
- Details
- Direct Response Forum
The "DRF - I Have a Question" list share is up and running. You can use this shared email to ask DRF merchants specific questions about operations, payments, PCI, etc....
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ERA & DRF Team Up to Support Membership Awareness
- Details
- Direct Response Forum
The Electronic Retailing Association (ERA) is a trade association in the U.S. and globally that concentrates on protecting the regulatory and legislative climate of the direct response industry....
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5 Keys to a Successful Mobile Shopping Experience
- Details
- Contributed By: Stephen Strauss, Director, Mobile Payment Solutions, PayPal
The success of mobile commerce is indisputable. Consider the recent findings from IBM Benchmark, a research arm of IBM, that about 14.6% of all online sessions at retail sites this past December were initiated from mobile devices....
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Mobile Wallets – Connecting with your Customers in New and Powerful Ways
- Details
- Contributed By: Dom Morea, SVP, Advanced Solutions and Innovation, First Data
Mobile phone capabilities have advanced rapidly in recent years, and the adoption rate of smartphones continues to escalate....
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Recurring Billing Merchant? Watch Out for Gift and Pre-Paid Cards!
- Details
- Contributed By: Kevin Gallagher General Manager, e-Commerce, Merchant e-Solutions
In late 2010, Merchant e-Solutions started processing for a merchant that provides a free 30 day trial for their online rental program, ships the product immediately upon successful authorization of the credit card, then starts the monthly billing after the trial has completed. The consumer continues to be billed each month until they cancel their membership. ...
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PCI DSS Updates
- Details
- Contributed By: Litle & Co.
In support of the December 31, 2011 sunset date for PCI DSS Version 1.2, PCI SSC has released an updated version of the Self-Assessment Questionnaire (SAQ) known as SAQ Version 2.0....
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MasterCard Fee Changes Effective January 2012
- Details
- Contributed By: Litle & Co.
MasterCard's Network Access and Brand Usage fee, known as NABU, is currently assessed on domestic deposits and refunds. ...
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2011: A Year in the Life of Payments
- Details
- Contributed By: Tom Pouliot, Payment Evangelist, Litle & Co.
2011 was another big year for the payment industry and ecommerce alike. Without question the biggest event to shake up our industry was the Durbin Amendment and the new era of debit card economics that has begun....
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Avoid Hitting the 'BRIC' Wall: Local Payments Key to Entering Emerging Markets
- Details
- Contributed By: Souheil Badran, Senior Vice President & General Manager, Digital River World Payments
The exploding economies of Brazil, Russia, India and China (the BRIC countries) have become very attractive to e-merchants looking to get in on the ground floor of these emerging markets....
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EMV Offered in the U.S.
- Details
- Contributed By: Chase Paymentech
Europay®, MasterCard® and Visa® (EMV) technology has emerged as yet another way to successfully reduce your fraud risk in the card-present...
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About the DRF
The Direct Response Forum serves Customer Not Present (CNP) professionals by providing knowledge of best practices, networking opportunities, advocacy for merchants, and access to the leaders shaping the CNP processes and regulations.




